Food Industry
Digital Transformation
Groceries: Where Digital Meets Virtual
New generations of digitally native shoppers are entering the grocery market. The global grocery market is projected to reap $1.9 trillion in new sales by 2023, a 28 percent increase since 2018.
Unlike other retailers, grocers face unique inventory issues – the freshness and availability of produce, online and on store shelves. An increase in-store pickup or curbside/home delivery poses supply-chain challenges, as well as designing the in-store experience to accommodate more pickers dedicated to these services, without overcrowding the physical store experience